Portfolio management

Portfolio management


Diligent planning — from the earliest clinical phases through the last of a product’s patent life — drives maximum product revenue. Without strong teams dedicated to this kind of long-term strategy, companies risk unanticipated holes in product pipelines. Lifecycle management groups ensure that compounds receive the support they need to reach the market, find early profitability and maintain their market exclusivity. Business development teams build bridges to other companies to meet strategic objectives — whether they include securing additional revenue, accelerating clinical development, or filling pipeline needs. Learn how to best support your products — and how to build effective deals and partnerships.

(a) Business Development and Licensing
Reinforce business development and licensing capabilities to capitalize on deal opportunities, drive successful negotiations and foster lucrative partnerships.

(b) Lifecycle Management
Prolong brand life and defend market share with bold lifecycle management that supports products from pre-launch to post-patent.